Skanska is a leading international project development and construction company.
To make the material in case studies on sustainability come alive, linking their relevance directly to each area of Skanska’s Sustainability Agenda.
Customers, prospects, employees, NGOs, regulators and media.
An interactive, web-hosted video wall, which forms an integral part of Skanska AB’s corporate website.
Outcome
Skanska’s World of Sustainability provides visitors to the Skanska website with a fascinating introduction to the way the company creates sustainable solutions.
More Detail
IMS Consulting works closely with Skanska AB to communicate the company’s initiatives and actions relating to sustainability. Drawing on IMS Consulting’s experience in sustainable construction, a database of case studies has been built up since 2007. Making information interesting and accessible by anyone with internet access was achieved through the development of a Case Study Engine.
This web-hosted engine, populated and maintained by IMS Consulting, delivers information which can be searched dynamically via ‘aspects of sustainability’, location and keyword. Searches
can be refined and updated, allowing users to select, for example, case studies on projects completed in Latin America, with a top tier tag of social aspects of sustainability and a second tier tag of corporate community involvement. The Case Study Engine provides a valuable resource for use by a wide variety of Skanska’s stakeholders.
Skanska’s World of Sustainability video wall provides an interactive, web-based tour through Skanska’s operations. Projects’ sustainable aspects, including: energy and climate, materials, eco systems, local impact, business ethics and corporate community involvement are introduced by Skanska’s own personnel. Viewers are given the opportunity to explore and download case studies from around the world.
The video wall was designed and developed by IMS Consulting using StakeholderTALKk Interactive!. The delivery included all copywriting, which drew on our knowledge of the client’s own business as well as the broader sustainability agenda in the built environment. Flash technology, coupled with broadcast-quality video clips, interactive menus and downloadable PDFs of selected case studies provides a compelling and easy to navigate communications tool. IMS Consulting was responsible for the creation, design and development of the video wall, which included copywriting, web coding and location filming; all carried out by our in-house team.
Where next?
Click here to view the Skanska World of Sustainability Video Wall.
Click here to find out more about StakeholderTALKk Interactive!
Click here to contact IMS and find out how we can help you communicate with your stakeholders
